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BSA Purchased By Mahindra

One of the most storied names in motorcycling, BSA, has been purchased by Mahindra and Mahindra Ltd., the Indian automotive conglomerate that’s one of the biggest of its kind in the world. Mahindra purchased all 120,000 shares of the company...
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PhiPAL Kickstarter: Turn Any Helmet Into Activity Monitor/Accident Notification Tool

Logging all of our activities has become something of an obsession among adventure sports aficionados. Usually, manufacturers create a device specific for each activity. If the company’s Kickstarter campaign is successful, PhiPAL will deliver data loggin...
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Five Interesting Takeaways Learned At The BMW R NineT Scrambler Launch

Every new model product launch is chock full of information about the presenting company – most of which is not germane to the motorcycle itself. This information is oft ignored, or left on the editing room floor to make room...
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